THēsis Hotel: Blend Like a Local
Creative Campaign Concept | Concept Development & Production
Blend Like a Local is a creative campaign concept developed for THēsis Hotel in Coral Gables, Florida. The campaign explores how hospitality can extend beyond the hotel experience by connecting visitors with the culture, local businesses, and experiences that make the surrounding community unique.
Spring 2022
As part of the creative team, I contributed to campaign concept development, supported the production process, and helped present the campaign.
My Role
The Concept
Blend Like A Local
Selected Work
Rather than focusing solely on hotel amenities, the concept encourages guests to immerse themselves in Coral Gables and experience the destination from a local perspective.
